Transforming Multi's Shopping Experience
Through Innovation
Multi (formerly Multilaser) is a Brazilian public company specializing in electronics, IT solutions, multimedia accessories, toys, and healthcare products, operating since 1987.
- $6.4B
Revenue (2021)
- 40,000+
Points of Sale
- 6,000+
Portfolio Items
Digital transformation at scale
Multi needed to modernize its digital presence and create innovative solutions to maintain its competitive edge in the electronics and IT market — with a partner able to deliver squads and end-to-end product execution.
Transformation across multiple business units and product lines
E-commerce and marketplace experiences requiring performance and clarity
Product discovery and UX optimization for a vast catalog
Brand reputation and news tracking at national scale
Our solutions
Luby delivered multiple integrated solutions using a Squad as a Service approach with specialized professionals.
MultiPRO e-commerce & marketplace
Comprehensive platform development using React Native, Node.js, and SQL with seamless database integration and an admin dashboard for content management.
User experience optimization
Product discovery mapping, UX/UI design optimization, and prototype development to streamline navigation and product highlighting.
Growth hacking — clipping
Innovative clipping service integrated into the website to track relevant news about Multi across the web for simplified brand management.
MultiCleaner
Desktop application (RPA-based) improving computer performance through file cleanup, cache clearing, and program removal.
Key outcomes
Revenue in 2021
Points of sale
Portfolio items
Stronger digital commerce and marketplace footprint
UX improvements for discovery across a large catalog
Operational tooling for brand monitoring and content
Desktop utility product supporting the broader ecosystem
Skills & technology
Skill set
Tech & stacks
Ready to transform your retail experience with innovative technology?
Talk to our team about dedicated squads and digital transformation.