The successful partnership between IMI Flow Design and Luby
IMI Flow Design, part of the global IMI Hydronic Engineering Group, worked with Luby to develop innovative solutions, including a corporate website, admin dashboard, and e-commerce platform. These tools streamline sales, the bidding process, and building energy efficiency.
IMI recognized the potential to revolutionize energy efficiency in residential and commercial buildings through its partnership with Luby. This collaboration resulted in an interconnected system that includes a corporate website, an admin dashboard, and an e-commerce platform.
Corporate Website
The corporate website not only provides a comprehensive overview of the IMI brand but also details its extensive product line.
It also provides an intuitive experience for visitors, allowing them to interact directly with the IMI team.
This online channel serves as both an informational and interactive reference point, reflecting IMI’s commitment to transparency and easy access to information.
The Admin Dashboard acts as a command center for efficient management of products and internal users, including administrators and sales representatives.
The platform is specifically designed to simplify quoting and rebate applications, providing an intuitive interface for sales representatives.
With appropriate permissions, users can dynamically manage e-commerce products, with updates automatically reflected on the company website.
The e-commerce platform is designed to streamline the sales and quotation process with a focus on selling valves and hydronic systems – both manual and automated – that use water to transfer heat.
This approach ensures an efficient experience for both customers and sales representatives.
By including complete kit assemblies that are aligned with valve compatibility, transactions are tailored to meet individual customer needs, consolidating an adaptable and effective solution.
Throughout the project, Luby prioritized not only technical efficiency but also the customer experience. The focus was on sales intelligence, improved UX, and seamless integration with Gmail during the sales phase.
The result was a complete overhaul of the workflow, making it more intuitive and user-friendly. The redesigned user interface incorporated user-centered design principles, resulting in a smoother and more efficient experience.
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