Does Luby build e-commerce from scratch or evolve the platform I already have?

Both. We build headless storefronts from scratch and also re-engineer existing platforms with a focus on performance and conversion, as we did when rebuilding a retail marketplace with an omnichannel experience.

Do you handle B2B e-commerce, with complex catalogs and pricing?

Yes. We've delivered e-commerce for industrial distribution, with a complex technical catalog, online quoting, customer-specific price lists, and direct ERP integration. B2B is one of our core retail focuses.

Does the e-commerce integrate with ERP, CRM, and payment methods?

Yes. We connect the store to your ERP, CRM, and payment methods (cards, wallets, ACH, and account-to-account), with orders, inventory, and finance synced in real time to avoid stockouts and reconciliation errors.

How do you handle store performance and conversion?

We work with headless architecture, Core Web Vitals optimization, low-friction checkout, and conversion-driven UX. A fast, mobile-first store is a premise, not a last-minute fix.

Can I sell on marketplaces beyond my own store?

Yes. We integrate the operation with marketplaces and keep your own store as the central channel, with unified inventory and catalog. It's part of an omnichannel strategy we've implemented in retail.

E-commerce · Retail E-commerce that loads fast and sells more

High-performance B2B and B2C storefronts, with conversion-focused checkout, complex catalogs under control, and full integration with ERP, payments, and marketplaces.

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73%

of retailers rank omnichannel as a top priority (industry benchmark)

The challenge

In e-commerce, every friction is a lost sale

Speed, catalog, and integration decide whether the customer completes the purchase or leaves for a competitor. The gaps we see most:

A slow store loses sales

Every extra second of load time drops conversion. A heavy storefront, a stalling checkout, and a poorly built mobile experience turn into abandoned carts.

A catalog that doesn't scale

Thousands of SKUs, variants, customer-specific price lists, and multi-store inventory. A rigid platform blocks growth instead of supporting it.

Disconnected systems

ERP, CRM, payments, and marketplaces living on separate islands create duplicate orders, stockouts, and books that never close.

An inconsistent experience

Store, e-commerce, and app with different journeys frustrate the customer and hide the data that should guide the next sale.

How we implement

From storefront to ERP, the whole store connected

We build e-commerce with the standards we learned shipping high-conversion B2B and B2C stores in production.

A fast storefront built to convert

The storefront holds up under campaign peaks, with headless architecture on Next.js and an optimized checkout. That's how we rebuilt a retail e-commerce focused on conversion and an omnichannel experience.

A complex catalog, under control

SKUs, variants, customer-specific B2B price lists, online quoting, and multi-store inventory on a base that scales. We've delivered a complete industrial technical catalog, with quoting and ERP integration.

Payments and ERP integrated end to end

No manual entry and no reconciliation gaps: cards, digital wallets, ACH, and account-to-account connected to your ERP and CRM, with orders, inventory, and finance synced in real time.

True omnichannel, with loyalty built in

Store, app, and e-commerce under a single journey, with a loyalty program and marketplace presence. We deliver unified inventory and catalog so every channel sells from the same source of truth.

Use cases